Successful salespeople are far better at building and maintaining high-quality relationships with their prospects and customers than average salespeople. People are 100% emotional. They decide emotionally and then justify logically. How the customer feels about you as a person will have more of an influence on what the customer decides than any other factor.

The most important thing you can do in building a successful sales career is to create and keep customers for the long term. The better you become at developing high-quality customer relationships, the more you will sell, the easier you will sell it, the more money you will make and the more valuable you will be, both to yourself and to your company.

Developing the positive kind of personality that leads to long-term sales success is similar to maintaining physical fitness. It requires continually exercising your “personality” muscles so that you become a nicer, more positive and more likable person in everything you do. There is nothing that will help you more than to develop a positive reputation among your customers and prospects.

Lesson duration: 28 minutes

By activating the registration link you have access to the lesson for 10 days.

The financial value is presented in euros including VAT.